A comprehensive corporate collection of UAE-made artworks and design pieces, embedding national creativity into a modern workplace environment.
Tasmeem Tashkeel was commissioned to curate and deliver a comprehensive corporate art collection for du headquarters, developed over a 10-month period in close alignment with senior management.
The collection exclusively comprises artworks and design pieces conceived, inspired, and made in the UAE, reinforcing du’s commitment to national creativity and the country’s expanding cultural industries. Encompassing prints, photography, sculpture, lighting design, and site-specific commissions, the collection enhances the workplace environment while fostering employee engagement and brand identity.
Through strategic art consultancy, commissioning, acquisitions, and customised production, Tasmeem Tashkeel delivered a cohesive, UAE-made collection that embeds cultural expression within the fabric of the corporate environment.
